The Duct Tape Marketing Podcast cover image

Marketing That Connects and Converts

The Duct Tape Marketing Podcast

00:00

Emotional Targeting in Marketing

This chapter outlines a four-step framework for emotional targeting to boost customer engagement and conversion, emphasizing the role of customer feedback. It also discusses the integration of AI in analyzing data for insights while cautioning against poor input quality, and highlights the significance of effective A-B testing in marketing strategies.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app