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Temu's $2B Marketing Blitz & Campaigns Take to TikTok

Morning Brew Daily

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Temu's Bold Market Strategy and Its Impact on Meta's Revenue

This chapter explores the financial influence that Temu and Shein have on Meta, accounting for 10% of its earnings last year. It examines Temu's marketing strategies in the competitive landscape against giants like Amazon and discusses consumer preferences regarding cost and shipping speed.

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