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#008 – Growing a $600,000/mo Business by Starting with Direct Sales with Nathan Barry of ConvertKit

Indie Hackers

CHAPTER

How to Pick a Niche That's Right for You

People tend to underprice their offering because like intuitively it feels like it's not worth as much as it is. People, like I said earlier, really underestimate the number of people that they'll be able to reach in any given niche. And so we're going to stay here until we've become anywhere close to like saturation. We may still pivot beyond email marketing for professional bloggers and expand from there.

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