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7. What Steve Madden Can Teach You About Natural Selection

The Sam Ovens Podcast

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How to Use Natural Selection in Your Business

Tim Ferriss used natural selection to choose the title of his book, The Four Hour Work Week. If there is one critical thing in your business, run a small test and see what natural selection selects for you. Instead of using your gut, use natural selection to figure these sorts of things out. That will have a profound effect.

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