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Embracing Sustainable Floristry with Ali Conway

The Cut Flower Podcast

CHAPTER

Rethinking Floristry Education

In this chapter, the speaker critiques traditional floristry education for its rigid structures and advocates for a more organic approach to floral design. They emphasize the beauty found in British-grown flowers and the creativity that arises from embracing natural imperfections. The discussion highlights the importance of adaptability and sustainability in sourcing flowers, stressing the need for a deeper connection with local growers.

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