SEO for AI: What Works, What’s Snake Oil
The Unofficial Shopify Podcast
00:00
Navigating the Evolving SEO Landscape with AI
This chapter explores the rapid evolution of SEO and digital marketing, focusing on the impact of AI technologies on audience behavior and marketing strategies. The speakers share their insights on the challenges posed by misleading claims in the AI space and the importance of structured data for enhancing search visibility. They emphasize the necessity of adapting content strategies to stay relevant while addressing the mixed levels of client awareness regarding AI's role in SEO.
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