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How to design a high-impact growth org for a PLG startup — Webflow & Dropbox’s Melissa Tan

In Depth

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How to Prioritize and Prioritize Problems Within a Product

We essentially went through this synthesis because there were multiple users we had recruited. We looked at how frustrated users were getting and then also looking at the converse if a user figures something out. And once they find something out, if it's an unlock, how can we help guide users to those unlocks? So we took a very standard PM approach of just looking at the different problems we wanted to solve starting to prioritize those.

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