MOVE SUPPLY CHAIN
Pay less for COGS, get shorter lead times, and improve payment terms in your supply chain with help from Move Supply Chain at https://movesupplychain.com.
INTELLIGEMS
Intelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.
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Roman Khan isn’t just building brands—he’s building machines that generate real, distributable cash.
In this episode of the AJF Podcast, Roman reveals the systems behind Peak 21’s success, including the overlooked levers in supply chain that drive margins, profitability, and growth.
If you're a 7–9 figure founder struggling with inventory, margin compression, or scaling profitably—this conversation is a goldmine. Learn why your supplier might be your best financing partner, how a granular bill of materials changes everything, and how Roman’s team of 40 in Asia turns under-optimized brands into lean, cash-rich operations.
Topics include:
- Supply chain as a growth engine (not a bottleneck)
- Payment terms, BOMs, and price breaks that fund scale
- How Roman avoids debt while growing 50%+ YoY
- Why most DTC brands never reach escape velocity
- What it takes to actually exit a brandWhether you're looking to scale profitably or exit smart, this episode will shift how you think about operations.
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CHAPTER TITLES:
00:02:08 - What Is Peak 21?
00:07:55 - Process of Vetting A Company For Acquisition
00:16:54 - Your Sub $10 Million Revenue Business Should Do This
00:30:17 - Supply Chain In Hong Kong
00:38:15 - What Is Hot On Roman's Radar for DTC
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Roman Khan is the Founder and CEO of Peak21, an ecommerce aggregator doing more than $300M/year in revenue. Follow Roman on X at https://x.com/RomanEcom and inquire about partnering with Peak21 at https://peak21.io.
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SUBSCRIBE TO MY CHANNEL FOR 2X/WEEKLY UPLOADS!
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ADMISSION
Get the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: https://www.youradmission.co/andrew-faris-podcast
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FOLLOW UP WITH ANDREW
X: https://x.com/andrewjfaris
Email: podcast@ajfgrowth.com
Work with Andrew: https://ajfgrowth.com
