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AI Cookbook: Practical applications for UX, CRO & Experimentation with Craig Sullivan and Iqbal Ali

No Hacks: The Mindset Behind Digital Optimization and Growth

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Harnessing AI for User Experience

This chapter explores the transformative role of AI tools in enhancing user experience and optimizing conversion rates. It discusses the practical steps for effectively utilizing AI, the importance of active human involvement in creative processes, and the misconceptions surrounding AI-generated content. Additionally, the chapter introduces an upcoming event, Experiment Hour, aimed at fostering collaboration and feedback on experimental ideas within a supportive community.

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