The Recipe for Launching Your Second Product
Shopify Masters
00:00
From Feedback to Flavor: Expanding Product Lines
In this chapter, the speakers explore the journey of expanding their product offerings based on customer feedback, particularly in developing new breakfast items. They discuss the iterative process of product development, highlighting key challenges in scaling production while maintaining quality. The chapter also emphasizes the importance of strategic planning and community engagement in successfully launching their new brand, Incredifols.
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