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3min chapter
Over the Finnish line: NATO set to grow
Economist Podcasts
The Rise of Romance: TikTok's Influence on Book Sales
This chapter examines the surge in popularity of romance novels in Britain, driven by social media platforms like TikTok. It discusses the impact of the pandemic on sales, the emergence of new subgenres, and how the publishing industry is evolving to meet the demand for escapist fiction.
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Discover
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