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2min chapter
The Future Product Placement -- Erin Schmidt // BENlabs
MarTech Podcast ™ // Marketing + Technology = Business Growth
The Future of Product Placement and the Importance of Authenticity
The speakers explore the future of product placement, highlighting the importance of measuring its success. They emphasize the need for a creative and brand synergy, where the creator tells the story authentically. The chapter also features an ad/sponsor for Wix Studio, a platform that provides creative freedom for building websites with SEO and native integrations.
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