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Building Early Stage Products with Levels Co-Founder David Flinner

Build with Maggie Crowley

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What Was the First Slice of the Problem for the Early Adopter Crowd?

There was a clear market kind of need for these bio-hacker types that just needed one to get access to it. And so the way we approached this was not trying to solve everything up all at once, but try to find the most pressing presenting problem and solve just that. We had no app, they came in a cardboard box and in order to understand what they wanted next, we just said text us screenshots about what you're seeing in the app and any questions that you have. The very next thing was they would get the continuous glucose monitor devices, but they would get nothing else from us.

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