Owner vs CEO: 2 Approaches to Buying a Business
Acquiring Minds
00:00
The Importance of Proprietary Outreach
If you're looking for a larger business and it gets banked or brokered, you're in a competitive process with people who will pay a higher price than you. For self-funded searcher, proprietary is probably not worth the time unless you have a very specific niche. But if you're traditional, you know, brokers and bankers are necessary but not nearly sufficient as an outreach.
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