2min chapter

The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom cover image

Growth marketing expert Ramli John on why you’re getting user onboarding wrong

The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom

CHAPTER

The Importance of First Impressions and Consistency in User Onboarding

This chapter emphasizes the significance of first impressions in user onboarding and highlights the negative impact of a bait and switch. It also emphasizes the importance of involving sales, marketing, and customer success to ensure consistency throughout the user's journey.

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