#346: The ABT’s of Branding: How to Romance Your Customer with Your Story
Business of Story
00:00
Brand Witchery - How to Wield the Story Cycle System to Craft Your Brand Story
Jenifer rusoe, director of corporate communications at banner t network was looking for a new job. She used the story cycle system to really focus her brand as she was out looking to get a new position. When you tell a story, you can really connect with that audience and invite them into your world. And by the way, she is on show number one 61, how we used the story Cycle system in the a b t toreally focus her brand.
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