
The Cult of Airline Miles
Sounds Like A Cult
The Cult-Like Culture and Scammy Nature of Airline Miles
This chapter explores the cult-like culture within Southwest Airlines, under the leadership of CEO Gary Kelly, and draws parallels between his actions and the scammy nature of mileage hacking. They also discuss the personal involvement and satisfaction associated with earning airline miles, and debate the annoying factor of the topic.
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