2min chapter

"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition  cover image

E3: "The Best Business Model For Creators" | Blake Robbins, Benchmark and Gamecraft

"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition

CHAPTER

The Detour to Direct SMS Communication

The current approaches have really walked out like a thin line of hey like get direct messages from me and sort of seem like it's you're getting text messages from them. I think that there's a communication piece that needs to be fixed there which is just like no just like follow me here and get subscribed like this is no different than a follow. Don't actually think of this as like Eric sending me a text message because that's just not right.

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