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2min chapter
method: Adam Lowry & Eric Ryan (2018)
How I Built This with Guy Raz
Then It's Like a Plan Crash
The original idea was actually this really kind of beautiful, organic shape. But we wanted to still keep that kind of object approach. And then it's like a plan crash. It's not one thing that goes wrong, it's like ten things that go wrongowia. This was a shower, jell and her shampoo. Men eseand gamble, like the big companies, all of em, all of em did some version of it....
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