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Facing Retail Challenges in the Era of Generative AI - with Alan Boehme of H&M
The AI in Business Podcast
The Impact of Generative AI on Retail Loyalty
Exploring the influence of digitalization on brand loyalty, the speakers discuss the shift from traditional advertising to digital interactions, the evolution of loyalty programs, and the challenges faced by retailers in understanding customer preferences and associations with multiple brands.
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Listen to the best highlights from the podcasts you love and dive into the full episode