5THWAVE - The Business of Coffee and Hospitality cover image

Understanding consumer behaviour

5THWAVE - The Business of Coffee and Hospitality

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Is There a Demise of Instagram?

TikTok is a way for people to get really quick reactions on a variety of subjects. One of the reasons we're seeing them move away from traditional social media is they're viewing it as old school. Does this potentially lead to a significant demise of Instagram? "You can't rely on just one platform"

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