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The 5 Phases of Content Marketing | Ep 429

The Game with Alex Hormozi

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Exploring the Five Phases of Content Marketing and Acquiring Customers

This chapter delves into the crucial elements of content marketing, stressing consistency, platform diversity, content optimization and innovation. It stresses the significance of quantity initially to enhance quality, urging creators to initiate their content journey even if it's not flawless. Additionally, it addresses the cost considerations for small businesses and the importance of organic marketing in customer acquisition.

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