Exploring the impact of iconic figures like Michael Jordan on personal aspirations and the power of witnessing dedication and excellence in performance to inspire individuals to strive for greatness. The chapter also delves into the role of branding in shaping authenticity and community connection for new innovations.
Kevin Bethune began as an Engineer at Westinghouse and then moved on to work with Nike where he designed Air Jordans. Kevin provides an incredible perspective on design and how it can be strategically leveraged to cultivate innovation.
Subscribe for ad-free interviews and bonus episodes https://plus.acast.com/s/the-unmistakable-creative-podcast.
Hosted on Acast. See acast.com/privacy for more information.