B2B Growth cover image

What B2B can Learn from B2C, with Keith Messick

B2B Growth

00:00

Consumer Marketing Alert Is Emotional

The spirit of marketing 12 years ago was, it was just very logical. It looked a lot like you think of traditional enterprise rketing. And then the flip side of that is, i think people all just sort of universally accept that consumer marketing alert is largely emotional.

Play episode from 01:56
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app