Business of Story cover image

#467: How to Find and Share Your Brand’s Unique Qualities in Your Storytelling

Business of Story

CHAPTER

Intro

This chapter explores the significance of a brand's unique identity in creating compelling storytelling for marketing. It contrasts Tesla's failed marketing strategy with Audi's successful narrative approach, emphasizing the impact of storytelling on brand recognition and consumer connection.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner