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Cost-free marketing that actually works
Nudge
Behavioral Science Can Change Behaviour
Mike and Ella share their insights on how to use behavioural science in practice. They show that testing your hypothesis is vital before implementing a solution. Testing cheap options like these bin designs can have a positive impact. All too often private organisations expect that the only way to change behaviour is through capital.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode