The Full Ratchet (TFR): Venture Capital and Startup Investing Demystified cover image

323. Box's Go-To-Market Strategy, Building the Enterprise Sales Motion, and When to Bring on a Sales Leader (Karen Page)

The Full Ratchet (TFR): Venture Capital and Startup Investing Demystified

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BCG - Is There a Relationship?

B capital group has an exclusive relationship with b c g, they are lps in our funds. They provide us with insights on markets as well as on particular problems at their seeing their client's face and then we address those collectively to try to solve their problems. And we often will bring in our portfolio companies for those conversations.

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