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#174 Nir Eyal - Best-selling Author on Consumer Psychology, Business, Behavior and the Brain!

What Got You There with Sean DeLaney

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Biometric Innovations and Consumer Insights

This chapter examines the future of biometric technology, highlighting its potential to provide real-time health insights while addressing privacy concerns. It also discusses the psychological concepts of commitment bias and the IKEA effect, alongside the author's engaging approach to refining their work through community feedback.

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