BONUS: Belal Batrawy on sales psychology and concepts to master
Outbound Squad
00:00
What Is Snickers?
Most sellers sell on is and does levels, not what it means. When you're prospecting, you need to be emotional. You need to connect on emotion. That's how decisions are made. So when i'm hungry and i can't get something to eat, i think snickers. When i have a headache, i think tylona because they've made that emotional connection with me.
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