On Good Authority: Publishing the Book that Will Build Your Business cover image

Getting Press for Your Book with Peter Shankman

On Good Authority: Publishing the Book that Will Build Your Business

CHAPTER

Mastering Media Pitches and Leveraging Opportunities

This chapter explores effective strategies for pitching to journalists to enhance media exposure, while highlighting common mistakes that hinder responses. It also offers personal anecdotes and insights on navigating the media landscape with persistence and adaptability.

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