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A 72-Hour Retail Transformation with Robert Neer and Brent Van Wieringen (ex- Best Buy, Amazon, Walgreens)

The Frictionless Experience

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Creating Urgency Without Chaos: Lessons from the Pandemic

This chapter explores how to establish a sense of urgency in teams while maintaining focus on customer outcomes, especially during rapid changes like those seen in the pandemic. It emphasizes the need for clear communication and balanced decision-making to ensure that speed does not compromise the quality of solutions.

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