How I Built This with Guy Raz cover image

Atlassian: Mike Cannon-Brookes and Scott Farquhar

How I Built This with Guy Raz

CHAPTER

Navigating Entrepreneurship in a Skeptical Landscape

This chapter delves into the initial hurdles encountered by two entrepreneurs as they embark on their journey to establish a software development company in Australia. It highlights societal attitudes towards entrepreneurship and the innovative marketing tactics they adopted to thrive amidst skepticism and financial uncertainty.

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