7min chapter

"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition  cover image

Media Niches and First-Party Data with Jacob Donnelly of A Media Operator

"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition

CHAPTER

Building Sustainable Media Companies in a Changing Landscape

Exploring the vision for sustainable growth in media, emphasizing niche publications and revenue streams like advertising, events, sponsorships, and subscriptions. Discussing strategies to strengthen the business through ad partnerships, content quality improvements, and a comprehensive product for corporate subscribers, with a partnership with OMITA for marketing automation and first-party data strategies highlighted.

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