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How We Hacked Hubspot With Ai To Make Free Money

Marketing Against The Grain

CHAPTER

AI-Driven Customer Engagement at HubSpot

This chapter explores the practical implementation of AI in customer interactions at HubSpot, particularly through real-time communication channels like chat. The speakers discuss strategies for utilizing AI to process unstructured data and enhance customer support while emphasizing the importance of structured knowledge bases and effective feedback loops.

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