Senel seneil is the author of a new book about how to get people excited about your ideas. He says coming up with an idea is only part of being innovative. The other half is really getting people bought into it, and that's more learned than anything else usually. Seneil: Backable people whom i studied were not natural at this. There was a series of steps that they learned how to take in order toget people excited about their ideas.
Suneel Gupta walks through his 7 steps for becoming “backable”--worthy of others backing your ideas.
— YOU’LL LEARN —
1) Why you don’t need charisma to be backable
2) How to make your idea stand out with an “earned secret”
3) Why you don’t want to have everything figured out
Suneel Gupta teaches Innovation at Harvard University. His bestselling book Backable is rooted in Suneel’s journey from a twice-failed entrepreneur to a leader behind two IPOs, and to being named “The New Face of Innovation” by the New York Stock Exchange. Suneel has personally backed startups including Impossible Foods, AirBnB, 23&Me, Calm, and SpaceX.