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5min chapter
3 Major ecommerce Trends That Will Shape Your Marketing in 2024
Perpetual Traffic
Creating a Brand with a Spokesperson
The chapter explores the significance of building a brand and having a spokesperson to humanize it and improve marketing efforts, using examples like mud water. It discusses how celebrities attached to brands can help them stand out and become more recognizable, and also covers Ryan Reynolds' effective use of newsjacking in marketing campaigns.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode