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S'well: Sarah Kauss (2020)
How I Built This with Guy Raz
How Do You Get Your Brand in All the Starbucks?
Sell straps are massively counterfeited. They can eat up a huge part of a company's budget and take away from marketing, he says. "It really creates a lot of stress and strain on the organization" Swell bottles were put in some Starbucks stores in Atlanta and Austin; they sold out.
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