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Running Effective In-App Experiments — Giancarlo Musetti, Ad Hoc Labs

Sub Club by RevenueCat

CHAPTER

How to Pick the Right Experiments?

How do you think about, like, what crazy experiments to run? What outside the box thinking is may be get actually a produce better results? And so how do you pick what to work on? Yes, it usually starts with a brain storm. Then from there, a discussing technical complexity with engineering to figure out how long will each of these take a ri as there might be something that's like medium to high unity, but insanely high complex and it's going to take months to build. So this is all happening before the road map is set. But i want everyone who touches the product to be included in that prince orm a lot of the time.

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