3min chapter

MarTech Podcast ™ // Marketing + Technology = Business Growth cover image

Effective Mobile Marketing & Attribution

MarTech Podcast ™ // Marketing + Technology = Business Growth

CHAPTER

Navigating the Complexities of Data Privacy and Marketing

This chapter explores the challenges and developments related to data collection and privacy within the digital marketing landscape. It highlights the role of regulations, brand perspectives, and consumer awareness in shaping future marketing strategies and technology frameworks.

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