In this first episode of Eric’s agency journey to a $100M in revenue, Eric explores the strategies used by multi-billion dollar agency holding companies, such as mergers and acquisitions, integration of acquired companies, investment in technology and data analytics, and offering integrated services.
Watch the full interview here: https://youtu.be/NepkrLQDjkc
TIME-STAMPED SHOW NOTES:
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(00:00) Introduction: Scaling an Agency to Nine Figures in Revenue
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(02:32) Mergers and Acquisitions: Expanding Capabilities and Market Presence
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(08:41) Investing in Technology and Data Analytics for a Competitive Edge
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(11:00) Building Integrated Services and Cross-Disciplinary Teams
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(15:44) Global Reach, Financial Resources, and Economies of Scale
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(23:13) The Crawl, Walk, Run Approach to Building a Successful Agency
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