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HIBT Lab! UNLESS Collective: Eric Liedtke
How I Built This with Guy Raz
Unless Collective - Zero Plastic Waste at End of Life
Tesla is trying to create a brand where you could come up with many different styles of apparel every month, and it would disintegrate. It would decompose or by ta grade, whichever word you want to use, back into the ground that would supply rich nutrients for new feed stock from compostable clothing. So there's no other brand that's trying to do this, because it's really hard. And we're very clear on a mission to create, you know, zero plastic waste at end of life - which we think is the greatest solution in fash industry.
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