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4min chapter
Episode 55: Matt Prohaska talks news and the industry moves into the bargaining phase of sandbox adoption
Marketecture: Get Smart. Fast.
Acquisition of Clean Room Startup by Top Ad Tech Company and Implications for the Industry
This chapter explores the recent acquisition of clean room startup, Habu, by ad tech company LiveRamp, analyzing the implications and challenges faced by LiveRamp in the post-cookie era.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode