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5min chapter
Neil Patel Makes The Case Against ChatGPT (#110)
Marketing Against The Grain
The Future of Search
Google has tested the model of charging per transaction before in various different industries. It pushes the search experience out of the users purview and puts chat as the only kind of layering between you and the thing getting done. As a marketer, we don't really care if someone clicks on their website. All we care about is are we generating revenue and it's just a number. The difference though with bard and being is bard has a really good data set of the whole web.
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