612: Where should communications live in an org chart? A Chat with Grace Williams of BLASTmedia
The Business Storytelling Podcast
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The Importance of Communications and Internal Podcasts
The chapter explores the significance of communications in a company, including managing messaging for internal and external audiences. It highlights the importance of internal communications and discusses the implementation of an internal podcast in a bank. The conversation also touches on media relations and the role of paid and earned placements in marketing.
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