The Future of AI and Online Marketing

This chapter examines the competitive dynamics of online marketing as influenced by major tech companies like Google and TikTok, along with potential government interventions. It discusses the dual impact of AI advancements in automating tasks and the rise of AI-generated content across social media, alongside the implications for authenticity and market saturation. The conversation raises concerns about the monopolistic tendencies that may arise from regulatory attempts and highlights the ethical considerations tied to AI's evolving role in marketing.

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