
The Internal Communication Book Club with Rachel Miller, Monique Zytnik and Gary Hernandez
The IABC EMENA Podcast
00:00
Importance of Understanding Communication and Business for Internal Communicators
This chapter emphasizes the crucial role of internal communicators in understanding the business landscape they operate in, translating communication theory into practical strategies, and becoming trusted advisors to leaders by integrating business acumen with communication expertise.
Transcript
Play full episode