The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship cover image

308: A Practical Guide to Interviewing Customers for Your SaaS - with Michele Hansen

The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship

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Using the Discovery Templet for a Script?

There's a misalignment between what the company thinks it's solving and what people want to be solved, says Ark. The first challenge is finding customers who will even trial the product. And then how do you actually get people to use this thing frequently? "I would analyze that just fromhe looking at the problem itself," he says.

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