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Obvi’s Ron Shah on Fails, Exits & Lessons Learned

The Unofficial Shopify Podcast

CHAPTER

Empowering Customer Self-Service and Overcoming Marketing Challenges

This chapter delves into the challenges posed by customer order cancellations and emphasizes the significance of enabling customers to manage their own orders through Cleverific. It also touches on lessons from entrepreneurial ventures, focusing on brand positioning and marketing strategies amidst product and customer acquisition difficulties.

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