Mia Mäkipää - Data & Analytics Strategist, AB2B - Get More from your Analytics Setup with GA4
The Growth Hub Podcast
How Should We Be Approaching This GA Force?
Analytics platforms and tag manager containers need a little bit of spring cleaning every now and then. A lot of times when we are really emphasizing growth as PDF actions, we kind of forget to do that right. So it's a good time to evaluate and validate that your event measurement is still up to date. Maybe the biggest change would be in the UI so you would have to learn a little bit about the new UI.
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