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Ep. 2938 - TBT: Ghost Influencers and the Art of Viral Storytelling

Side Hustle School

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The Rise of Ghost Influencers: A New Era of Brand Representation

This chapter reveals the speaker's venture into creating a ghost influencer agency, addressing the struggles local businesses face in authentic representation. Through the innovative use of fictional personas, the agency successfully engages audiences and offers a profitable solution in the influencer marketing landscape.

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